Onboarding on purpose

Onboarding new team members is a crucial part of the hiring process—just as important as writing compelling job descriptions, and recruiting and interviewing candidates. In fact, how your organization views and conducts onboarding can significantly impact employee retention. 

We know that when employees start a new job, they may have lots of questions, be uncertain, and perhaps even feel overwhelmed. Intentional onboarding starts with a focus on the employee experience and the goal of retention—and it begins with welcoming new employees even before they arrive on site. In this webinar, you'll learn how to bring effective, purposeful onboarding to your organization. 


  • Understand why effective onboarding is important.
  • Discover how to use onboarding as a retention tool.
  • Learn how to bring intentional onboarding to your organization.

Dr. Kemba Marshall is a board-certified avian specialist. She earned her DVM from the University of Florida and completed her residency in avian and exotic animal medicine at the University of Tennessee. She earned a master's degree in public health from the University of Iowa in 2018, and has worked in private, emergency, and lab animal practices.  

She has authored peer-review journal articles and served as guest editor for publications including the Journal of Avian Medicine and Surgery; 5 Minute Veterinary Consult; and Veterinary Clinics of North America. She has served as director of veterinary services at Land O’Lakes Purina Animal Nutrition Center, overseeing the health and wellbeing of all animals on the 1,700-acre complex. She also has served as an officer on the company’s Institutional Animal Care and Use Committee. In 2020, she founded Marshall Recruiting Consortium to address the lack of diversity in agriculture and animal health sciences. Dr. Marshall focuses on One Health, the intersection of animal, human, and environmental health.